An environmentally focused and cost effective solution for advertising: the Self-Printing Advertisement Board with Reusable Ink (via CORDIS)

Advertising is something impossible to avoid. Outdoor advertising is one way of approaching the public, and it has two main categories: the 'classic' paper and glue based, and the 'modern' based on digital technology. Both have pros and cons, but the same problem appears on both sides: they need a lot of resources to operate (paper, glue, electricity, etc.). With the combination of existing and new technologies, SPABRINK was developed to bridge the gap between static and dynamic advertising…

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